Social Specific

Content curated for specific social platofrms.

leaning into the viral ballon pop series, we created a scripted version of the concept to promote the hawks schedule release for social specific channels.

social native content we created through repurposing long form podcast content. Using platform insights the strategy was to target instagram reels and tiktok with this video layout and captioning style. in turn we earned over 1.5 million views and 210,000 engagements. one of our highest engaged posts of the year.

follow what it's like to be a clemson football player in this day in the life style pov video. this tiktok earned over 2.6 million views and over 484,000 engagements.

Game recap for chicago fire's win over inter miami. the strategy was to outline a video format and music score in order to provide the editor a format to quickly turnaround for publishing the next morning. This series was later sold in collaboration with our corporate partner team to be a sponsored asset throughout the remainder of the 2023 season and beyond.

sponsored content created for gillette. edited and published the same evening of the match for highest engagement.

Merchandise social promo

Social highlight edited in a "meme" inspired format

warmup video that was created and published in real time before the start of the match.

Game scene setter promo aimed to get social viewers to tune in. the strategy was to implement quick turn workflows to get content onto feeds in realtime.

Game recap published immediately after the conclusion of the match to get highest engagement possible.

cinematic match preview shot and edited in realtime utilizing interviews captured with players earlier in the week.

Game recap I produced the morning after our match against charlotte fc. Filmed with connor nichols & included shots from broadcast.(Videographer/Editor)

this is a Long form episode I created while I was working the "mls is back" tournament. it was fun, yet challenging, to create this as the sole videographer and editor all while turning the project around in a timely manner.

jersey reveal video i created for the 2020 season. THis was challenging as i had to find a location to use in florida since we were away for preseason. i decided to use the parking garage of the hotel as our shooting location and cut in stock footage we had of the city to give the appearance that everything was based in chicago (videographer/editor).

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